Nowadays, NFL players are spread all over the business landscape with their companies and brands. While broadcasting and coaching are the two paths we usually think of for ex-players, more and more entrepreneurs are becoming entrepreneurs.
Instead of spending the money they earn on expensive cars and luxury homes, they invest it to create a revenue stream that can continue long after football. The Cowboys in Dallas Certainly well represented in this population. While Troy Aikman and Tony Romo are mostly known today for their kiosk work, they both also have outside business interests. Aikman owns a stake in the auto dealership named after him which he later sold, and owns a lot of stock in Wingstop. It is also entering the beer market with its No. 8 brand.
Help Romo start a success fantasy football Convention, even with a little resistance from the NFL. Dez Bryant is now involved in NFTs, and Emmett Smith is very successful in real estate. Almost all NFL teams have alumni who achieve success after football by moving into new environments and endeavors.
This was not always the case. Once upon a time, NFL players could often look forward to post-professional jobs that were directly in the pay category. Of course, before TV money started hitting the tidal waves, they didn’t get paid big from football either. It will take the start of big money for players and some pioneers to clear the way for future entrepreneurs to grow from the ranks of the league. Roger Stupach was one of the first players to turn a team of players who turned into business tycoons.
Staubach is mostly known for his legendary seasons with the Cowboys, of course. The team got him for selection late because the Heisman Cup winner was committed to active duty in the Army after attending the United States Naval Academy. His military service and conspicuous image helped create the “Captain America” character that emerged alongside America’s Team identity in Dallas. The fact that he brought the franchise back to the first two Energy Wins definitely didn’t hurt.
But he knew full well that football would last for a limited time for him, as he was 27 years old when he finally entered the junior season after completing his service requirements. At that time, salaries were just beginning to rise. They were still far from the eight and nine deals being led by the top players now. He clearly wasn’t interested in training or broadcasting, as well as jobs that paid a lot less than they are now. So look elsewhere.
He chose to go into real estate. And he didn’t just trade the grand seal of his name. according to him Wikipedia entryHe worked with Henry S. Miller from 1970 until 1977 learning business administration. With this setup, he started his own business, the Staubach Company, in 1977.
He was not an idle figurehead. Although he started the company in partnership with Robert Holloway Jr., he purchased Holloway in 1982. After that, he shifted the focus to helping clients looking to purchase or rent space for their businesses.
His timing was impeccable. The market flooded the excess space in Dallas, and he was able to significantly grow his company. In 2006, he sold his company for $613 million, which translated to $100 million for him and his family’s trust over the five years the purchase was paid for. He also received half of his first year’s payment in shares in the Jones Lang LaSalle company that bought him, and will continue as CEO until his full retirement in 2018.
He didn’t make his own fortune just from working. He also helped some other cowboys along the way. Smith served a de facto Training with his company before starting his own business. Staubach has partnered with fellow Cowboys alum Bob Bruenig on a successful subsidiary, SBC Development Corporation.
While the increased salaries that developed as TV shows and streaming packages later would have caused other players to start businesses to create continuous revenue streams, Staubach was certainly one of the pioneers. His great success not only provided inspiration. He also provided a diagram. Mostly, show that you have to learn a business first to know how to make it work. And in helping others get started, he shared his success.
All the past and present players who are setting up their own businesses owe him some debts. The first to come out must pave the way. He did and saw his business thrive to an enormous degree.